For MBA Students
We specialise in teaching MBA students. In two hours, MBA students learn practical insider knowledge, tips and shortcuts to complement a theoretical business school education, leaving them ready to land a dream job and thrive.
For Management Consultancies
We teach management consultants so they understand how digital marketing impacts their clients. The workshop usually takes place at team offsites.
For Private Investors and Venture Capitalists
We also train investment firms. Understanding digital helps Private Equity and VC associates improve investment decisions and portfolio management.
We’re Convertd, a digital marketing school that comes to you.
We’ve been tooling up MBA students, Management Consultants and Private Equity and Venture Capitalists since 2010.
Building on our experience of working at Google, we’ve developed the two-hour Convertd workshop, based on our interactions with hundreds of businesses.
Digital ignorance is not bliss
Google has changed business. To not understand how it works or what it can do, is to not fully understand modern business.
Our Convertd Workshop will equip you with the knowledge to not only fully exploit Google’s products but also understand digital marketing.
You will learn the differences between online and traditional advertising, Search Engine Optimisation, Google AdWords, Display Networks, Mobile and YouTube as well as Data Analytics. And you’ll have an understanding of digital marketing’s key concepts.
The Convertd Workshop has been written by a former Googler and is based on his interactions with hundreds of businesses of all shapes and sizes. It is highly interactive and has gained plaudits from MBA students, Management Consultants, Private Equity analysts and Venture Capitalists.
WHAT YOU WILL LEARN
Our Understand Google course gives you answers.
And after one day with us, you’ll be asking all the right questions.
Over 500 people trained.
We are proud of our track record of teaching over five hundred professionals.
The digital marketing workshop was one of the best things I have been to at London Business School.Saadat
The Convertd workshop was the most valuable event I've been to at London Business School so far.Pauline
I am still amazed at how much I learned from the digital marketing workshop in only two hours.Patricia
The workshop was very insightful and practical and will definitely help me promote my school in India.Prerna
Many thanks for the great workshop today which was packed full of interesting and practical insights.Francesca
I absolutely loved your workshop at LBS. It really opened my eyes to a lot of areas in digital marketing.Basim
I've been a marketer at P&G and that was the best digital marketing workshop I've ever had.Hafidh
Frederic knocked the ball out the park - you won't find a better digital marketing workshop.Brian